Concept brand · Fintech · Spec work
Northarc — calm banking, plotted right
Plain-spoken banking with a bearing: deep navy, mint signals, and product UI that reads like a well-kept ledger.
Identity
Mark, palette, voice
Product
Web, app UI, display ads
SpecBrand board
N
northarc
Banking, plotted right
“Your money, with a bearing.”
DEPTH
MINT
PAPER
CHANNEL
Type: Libre Franklin, all weights
Register: plain-spoken, precise, calm
Register: plain-spoken, precise, calm
Open an account
SpecHomepage hero
N
northarcPersonalBusinessRatesHelpOpen an account
4.6% APY on savings — no minimums
Your money, with a bearing.
Checking, savings, and investing that plot a course — not just a balance. FDIC-insured, human support in under a minute.
Get started free
See rates
Total balance
$24,180.62
Savings · 4.6% APY+$92.14
Index portfolio+3.2%
Everyday checking$3,208
SpecApp — home (mobile)
N
northarcA
Total balance
$24,180.62
↑
Send
↓
Request
%
Save
≡
More
Today
Grocer & Sons−$41.20
Savings auto-sweep+$150.00
Transit card−$2.75
SpecDisplay ad · 1:1
N
northarc4.6%
APY on every dollar saved. No minimums, no asterisks.
Member FDICOpen in 3 minutes
Brand prototype · Full document
Loading prototype…
Northarc is a concept brand designed in-house by Haluum to demonstrate craft. It is not a client engagement, and no performance metrics are claimed.
Ready to roar?
A free 30-minute growth audit. Real recommendations, no pitch deck.
Book a free growth audit