Concept brand · Fashion e-commerce · Spec work

SILT — wear less, better

Considered clothing, made to reorder: carbon and bone, wide-tracked serifs, and drops that don't restock.

Identity
Wordmark, palette, register
Campaign
Web, product pages, campaign
SpecBrand board
SILT
Considered clothing · Made to reorder
“Wear less, better.”
CARBON
BONE
CLAY
STONE
Type: Cormorant Garamond / Archivo
Register: spare, editorial, exacting
Shop the drop
SpecHomepage hero
SILT
04
SILT
Drop 04 · 18 pieces · No restock
Wear less, better.
Eighteen pieces, cut once, made to be reordered for a decade. When they're gone, they're gone.
Shop the drop
The making of →
SpecProduct page
waxed cotton, corozo
Drop 04 · 07/18
The Field Coat
$240
Waxed organic cotton, corozo buttons, cut in Dhaka by makers paid 2.3× the local living wage.
S
M
L
XL
Add to bag
SpecCampaign ad · 4:5
SILT
the field coat, in wind
Bought once. Worn always.
Drop 04 · No restockShop
Brand prototype · Full document

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SILT is a concept brand designed in-house by Haluum to demonstrate craft. It is not a client engagement, and no performance metrics are claimed.

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